INTERNATIONAL BUSINESS
Academic Year 2024/2025 - Teacher: Antonio D'AGATAExpected Learning Outcomes
The course provides a solid knowledge of the strategies firms can implement in their internationalization process. Practical applications of theory will also be considered.
Course Structure
Face-to-face lectures. Practical applications of the IB theory will be considered as well.
Required Prerequisites
Elementary microeconomics
Attendance of Lessons
Attendance is not mandatory
Detailed Course Content
Globalizing Business
Formal Institutions: Political, Economic and Legal Systems
Informal Institutions: Analysing Culture
Firm Resources: Competitiveness and Growth
Investing Abroad Directly
Responsible Business
Starting International Business
Foreign Entry Strategies
Competitive Dynamics
Global Growth Strategies: Partnerships and Acquisitions
Organizing and Innovating in the MNE
Customers and Suppliers in the MNE
Textbook Information
Peng, M. & Meyer, K. (2023) International Business. Cengage Learning (Fourth Edition) - Chapters 1, 2, 3, 4, 6, 10, 11, 12, 13,14, 15, 17 and Integrative Cases n. 1, 2, 13.
Course Planning
| Subjects | Text References | |
|---|---|---|
| 1 | Globalizing Business | Peng & Meyer, Ch. 1 |
| 2 | Formal Institutions | Peng & Meyer Ch. 2 |
| 3 | Informal Institutions | Peng & Meyer Ch. 3 |
| 4 | Firm Resources | Peng & Meyer Ch. 4 |
| 5 | Investing Abroad Directly | Peng & Meyer Ch. 6 |
| 6 | Responsible Business | Peng & Meyer Ch. 10 |
| 7 | Staring International Business | Peng & Meyer Ch. 11 |
| 8 | Foreign Entry Strategies | Peng & Meyer Ch. 12 |
| 9 | Competitive Dynamics | Peng & Meyer Ch. 13 |
| 10 | Global Growth Strategies | Peng & Meyer Ch. 14 |
| 11 | Organizing and Innovating in the MNE | Peng & Meyer Ch. 15 |
| 12 | Customers and Suppliers in the MNE | Peng & Meyer Ch. 17 |
Learning Assessment
Learning Assessment Procedures
Written exam. Six open questions
Examples of frequently asked questions and / or exercises
The Institution-base of International Business, Appraising Resources: Benchmarking, Ownership Advantages and FDI, Responsible Business in the Global Economy, Strategic Objectives of Establishing Foreign Subsidiaries, The Marketing Mix